HIGH SCHOOL TEACHERS CAN BE HIP

Tonight at Whole Foods I met a high school math teacher named Marla who proved white women can be hip!  She was familiar with the Air New Zealand campaign and told her students all about the cranial billboard promotion.  Marla has challenged her students to come up with both luxury and budget travel plans.  She has encouraged them to be creative using concepts like Air New Zealand's billboard idea.  Marla would really love it if a few billboards could make a guest appearance at the school.

Plus, Marla has been to New Zealand before, so she knows it's a land of adventure!